Strategic Planning & Goal Setting

Course Content:

Day 1: Introduction to Strategic Planning

• Defining strategic planning and its importance in achieving organizational success.
• The relationship between vision and mission in strategic planning.
• Phases and tools of strategic planning.
• Analyzing the internal and external environment of the organization using tools such as SWOT and PESTLE analysis.

Day 2: Environmental Analysis and Setting Strategic Priorities

• Studying factors affecting strategic decision-making.
• Techniques for analyzing competition and business markets.
• Identifying opportunities and challenges in the external environment.
• How to set strategic priorities based on environmental analysis.

Day 3: Developing Strategic Goals

• How to set measurable and achievable strategic goals (SMART).
• Aligning strategic goals with organizational performance.
• Goal matrices to facilitate achieving larger goals.
• Case studies on how to set successful strategic goals in different organizations.

Day 4: Implementing Strategies and Achieving Goals

• How to turn strategic goals into actionable plans.
• Identifying resources and tools required to achieve goals.
• Creating timelines and performance monitoring and evaluation mechanisms.
• Challenges in implementing strategies and methods to overcome them.

Day 5: Ongoing Review and Evaluation

• Mechanisms to evaluate progress toward strategic goals.
• Key performance indicators (KPIs) for measuring success.
• Techniques for continuous improvement in strategic planning.
• Workshop to develop a strategic plan and set achievable goals for a hypothetical organization.