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LS15

Strategic Analysis, Forecasting, and Change

Introduction

In today’s dynamic business landscape, organizations must continuously assess their strategic position, anticipate future trends, and adapt to change to thrive. This course is designed to equip participants with the knowledge and skills to perform strategic analysis, forecast future possibilities, and effectively navigate change to drive organizational success.

Who should Attend

This course is well-suited for managers, strategists, and decision-makers across all sectors who are responsible for shaping their organization’s strategy and leading change initiatives. It will also benefit those seeking to enhance their ability to make data-driven decisions, anticipate market trends and effectively implement change strategies.

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Course Profile

Introduction to Strategic Analysis

  • The importance of strategic analysis in decision-making
  • Analyzing internal and external factors influencing strategy
  • Tools and frameworks for conducting strategic analysis

Market Research and Competitive Analysis

  • Conducting market research to identify opportunities and threats
  • Analyzing the competitive landscape and industry trends
  • Identifying strategic gaps and areas for improvement

Forecasting and Scenario Planning

  • Forecasting methods for business planning and strategy
  • Creating scenarios to assess future possibilities
  • Using data-driven insights to anticipate change

Strategic Change Management

  • Understanding the need for strategic change
  • Leading and communicating change initiatives
  • Overcoming resistance and driving successful change

Monitoring and Adjusting Strategies

  • Key performance indicators for strategic success
  • Tracking progress and adjusting strategies as needed
  • Learning from strategic outcomes for future planning

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